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Marketing Masterclass - Identify Your Target Market

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Work Club Sydney

99 Elizabeth Street

#8

Sydney, NSW 2000

Australia

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IDENTIFY YOUR TARGET MARKET - Marketing Masterclass

From WHO ARE THEY? to WHY DOES IT MATTER?

Learn how to correctly identify your potential customer base.

Enjoy a half day interactive seminar in a beautiful boardroom setting where we discuss how to pinpoint who your future customers or clients are and why a top down approach is the key to success for your brand.

Topics that will be covered include:

WHAT DO WE MEAN BY THE TERM "TARGET MARKET" ?

WHY DOES IT MATTER WHO BUYS OUR PRODUCT?

MODES OF MEASUREMENT

TOP DOWN ANALYSIS

WHO DRIVES THE CREATIVE MESSAGE


Come along and enjoy a half day seminar presentation where you will learn why it is crucial to get this step correct in your overall marketing strategy. You are welcome to stay for lunch and there will be an opportunity to ask questions and network.

Guevara Media was founded by advertising industry professionals and offers full end to end marketing campaigns. We have exclusive arrangements with several media companies including Virgin Australia,Seven West Media, Pacific Magazines and Maqaurie Radio Network.

This series of masterclasses was devised after hours of advice repeatedly requested by business owners who had little exposure to the world of media planning/ buying and the creative process.

Future topics will include:

YOUR OVERALL STRATEGY - WINNER OR LOSER
THE SIMPLE CREATIVE
THE POWER OF THE DEAL

I look forward to seeing you there.

Fairlie

Founder Guevara Media

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Date and Time

Location

Work Club Sydney

99 Elizabeth Street

#8

Sydney, NSW 2000

Australia

View Map

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