Marketing for your business

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Event description
Marketing – discover how to understand your target customers – who are they? What are their needs or desires?

About this event

This workshop will simplify the marketing process by breaking down and working through the 11 elements of an effective marketing plan. You will discover ways to successfully pivot, diversify and maintain your business momentum to meet changing consumer demand, create a new need, or expand your product or service offerings for growth. You will discover ways to define and refine target markets to ensure maximum engagement and value for marketing dollars spent.

You will learn:

• Marketing as a process – including the key elements required to develop an effective Marketing Plan

• How to identify and define target markets, marketing channels and marketing strategies for optimal engagement

• Key marketing channels and strategies

You will finish the day with:

• A Marketing Plan checklist

• Four dimensions of target market clarification

• A detailed workbook to guide you through the process of developing your own Marketing Plan.

The joining link for this online webinar will be emailed directly to you from the SRBEC the day prior to commencement. Please check your junk folder for this email.

All NSW registrations must register on -

Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start or grow your small business.

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Organiser Southern Region BEC

Organiser of Marketing for your business

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