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Marketing and Profit Plan Workshop – Free Parramatta workshop

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UNE Future Campus

UNE Future Campus Lecture Theatre, Level 1

232 Church Street

Parramatta, NSW 2150

Australia

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City of Parramatta Council, in partnership with the Western Sydney Business Centre, is offering the Small Business Workshop Series; a program of workshops designed to guide those interested in starting, developing or growing a small business in the Parramatta Local Government Area.





Marketing and Profit Plan


In this fast-paced 2-hour planning sprint, business coach, Lisa Penson, shows you how to plan your next 12 months marketing and profit plan to work for your business.

Businesses only thrive by understanding their customers and using marketing strategies to meet their needs. Today’s consumers are overwhelmed by promotional ‘noise’ (in both on and off-line environments), so it’s essential that your message is the one that ‘cuts through’.

Smart business owners know that planning is the key to higher profits.

But creating that kind of long-term plan doesn’t come naturally for many people. You have to not only have a vision for where you want your business to go, but you also have to know what you need to create (and when), be able to assign the tasks to do yourself or to outsource, work in some additional promos for complementary products, and still leave room for last minute offers.

This workshop is for people wanting to understand marketing basics and plan for the next 12 months.

This workshop covers:

  • Setting your business goals for the next 12 months

  • Writing your 12 month marketing and profit plan

  • Identifying your ideal customer

  • Plan your product and promotions



This workshop will be run by Lisa Penson of the Western Sydney Business Centre on behalf of City of Parramatta Council.

Lisa Penson is an experienced business coach, having worked with over 600 businesses of wildly differing industries. She wears many hats – mentoring, consulting, facilitating and training – and will choose the best to match what a client needs.

Lisa speaks on business topics, runs networking events and workshops as well as tutoring Diploma of Business for Entrepreneurs students. You’ve come to the right person for business knowledge and support!






Date: Monday, 11 March, 2019

Time: 9:50am – 12:00pm

Cost: Free but bookings are essential

Location: UNE Future Campus Lecture Theatre, Level 1, 232 Church Street, Parramatta

Parking is available on-street or in the Eat Street and City Centre Car Parks.

Parramatta Transport Interchange is a 10 minute walk from the venue.

Please refer to Council’s website for more information on parking.

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Date and Time

Location

UNE Future Campus

UNE Future Campus Lecture Theatre, Level 1

232 Church Street

Parramatta, NSW 2150

Australia

View Map

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