$35

Market Diversification & Intelligence

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TBC

Gold Coast, QLD

Australia

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RDA Gold Coast is a proud to partner with FIAL (Food Innovation Australia Limited), the Department of State Development, Manufacturing, Infrastructure and Planning, RDA Logan & Redlands and RDA Ipswich & West Moreton for a series of workshops and events designed to boost the competitiveness and innovation of businesses in the food and agribusiness sector.


This half-day workshop will help SMEs discover domestic opportunities that will deliver growth and reduce risk. It focuses on assisting businesses with current customers (improved customer and channel planning and execution), and expanding on current customer base (new customers and channels). Case studies and exercises focusing on participants’ current business issues will be used to enable individuals to develop tangible, business specific strategies and initiatives. The following topics will form part of the workshop:

  • Business purpose, vision and targets
  • Sales channel options
  • Selecting channels that match product USP, organisation capabilities and culture
  • Interpreting insights and data
  • Channel execution

For further information please contact Heidi Eldridge, Project Manager, FIAL, 0488388037 or heidi.eldridge@fial.com.au


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Gold Coast, QLD

Australia

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Refund Policy

No Refunds

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