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Lunchbox learning: Developing brand character
Thu. 27 April 2017, 12:00 pm – 1:00 pm AEST
Discover what it takes to build a thoughtful brand and how to communicate with your target market in a meaningful way.
This session will cover how to find the right designer for you and tell your story through quality design. It will have hands on activities to help you develop brand character, define your values and connect with your ideal audience.
You will leave with the tools to help you create with purpose and make the most of your budget to achieve your intended business ambitions.
Presented by Jacinta Lippold, owner and creative director of JAC&; a nimble Melbourne based design studio specialising in identity development for start-ups and established businesses. With a focus on insightful process we help people define and understand who they are, so their audiences can too.