$1,000 – $1,275

LinkedIn Workshop – Profile Building & Connection Masterclass - over 2 days...

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Empire Estate Agent

Ground Floor, 966 Albany Hwy

East Vic Park, WA 6107


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Event description


In the era of social business, to be found, remembered and chosen it is important to build visibility, establish authority and earn influence. LinkedIn has become an essential tool for building your professional brand, attracting opportunities and boosting your career and business.

  • Is your online presence creating the right digital first impression?

  • Are you ranking on LinkedIn and Google for what you do or who you are?

  • Are you active, engaged and building relationships?

With over 575 million users around the world, your ideal clients, strategic partners and employers are not only on LinkedIn, but potentially looking for your help.

This boardroom masterclass has been designed to show you how to optimise your LinkedIn Profile, and engage with your network to build business relationships that can lead to new clients, referrals and opportunities.

Learning Outcomes

You will understand;

  1. How to optimise your LinkedIn profile

  2. How to improve your first impression, by turning an average profile into an outstanding profile

  3. The value and process of building a LinkedIn network

  4. How to build influential relationships with your ideal clients, referral partners, team or decision makers

  5. How to maximise the time investment by focussing on the right activities.

SESSION 1 - Nov 13

9:30am - 3:30pm


  • Optimise your profile to match your objectives

  • Brand your profile using visuals and video

  • Infuse your profile with credibility and personality

  • Write about yourself using our framework

  • Adjust your settings to match your needs


  • Understand how to

  • Use search to find the right people

  • Connect using best practice

  • Engage with your connections

  • Manage your relationships and follow up

SESSION 2 - Nov 27

9:30am - 12:30pm


  • Address the profile gaps

  • Review your connection strategy


  • Types of content and media you can use

  • How to prepare, publish and promote your content

  • Repurposing content

  • Useful tools


The booking includes a Profile Review and 30 minute follow up Zoom session (to be booked in before Dec 31st)

Bring your laptop or mobile device for the best results to follow along.

What opportunities could you be missing out on? Stop procrastinating, feeling overwhelmed or confused. This will be the best investment you make for your business and career right now.

Book in early and bring a colleague!

BOOK NOW - limited to 10 places

If you are one of a few that don't have a LinkedIn account yet, please sign up before the workshop.


"I attended Jo Saunders LinkedIn Workshop recently, one of the best workshops I have attended, it was educational and hands-on...you come away 'with new skills'" - Debbie Bridges - Stocker Preston Real Estate

"I have been fortunate enough to have attended two of Jo Saunders workshops now and I have also had Jo do a review of my LinkedIn page. The big take home from the last session was that my ideal customers are on LinkedIn. I had been wasting money on ads in other social media and all the time I should have been sharing my blogs and information on LinkedIn. Since the workshop two weeks ago, I have had more interaction with other leaders in the field than I have ever had." - Holly-ann Martin - Safe4Kids

"The 'Linked In Demystifyer' - that's exactly what she does - she removes the mystery, debunks the myths and enables her clients to cut through the fog so they can showcase their businesses in the best possible light.” - Tony Inman – The Change Catalyst

"Because Jo knows LinkedIn so well, she was able to answer people's questions whenever they came up, without losing the workshop direction. She was able to help everyone with their own profile so that meant I went away with my profile updated but I also had a better understanding of how LinkedIn works and what I need to keep working on." - David Price - Professional Speaker

Why Jo Saunders is a LinkedIn Expert

In the era of social business, to be found, remembered and chosen it is important to build visibility, establish authority and earn influence in a connected economy. And you don’t want ‘social media’ to become another time-consuming chore on your growing to-do list!

Jo Saunders is a leading international LinkedIn expert, marketing strategist and social media educator who has been helping people connect since the early 90s, through the art of letter writing, events, and social media.

Affectionately known as Australia's LinkedIn Demystifier, Jo guides professionals and organisations through the complexities of LinkedIn and social marketing tools. Learn how to communicate your brand message, showcase your talent, and build thought leadership and relationships through her presentations, workshops and mentoring.

She has spoken on local, international and virtual stages, and has trained thousands of people around the world. She was named one of the top 200 LinkedIn practitioners in the world, ranked number 4 on Klout’s LinkedIn expert list, and is the top-ranked LinkedIn expert in Australia. She is the co-author of ‘Get Good or Get Off - A guide to getting it right on social media.’

Branding, learning, and networking have always been part of Jo’s professional life. With over 20 years experience in event management and marketing, she has designed events, content and communication strategies for Australian and international events, organisations and businesses.

She established a brains trust of LinkedIn experts around the world who knowledge share and troubleshoot, and she often collaborates with other respected marketing professionals, including co-hosting #LinkedInLocal Perth networking event and video series #TheLinkedInCouch.

Discover more: https://au.linkedin.com/in/josaunders Twitter: @JoSaundersAU


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Date and Time


Empire Estate Agent

Ground Floor, 966 Albany Hwy

East Vic Park, WA 6107


View Map

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