$53.06

Leaders Forum: Scaling Up. Align your Firm's growth engine to your ambition

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Location

Work Club

Level 2

287-293 Collins Street

Melbourne, VIC 3000

Australia

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Refunds up to 1 day before event

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Description

This breakfast forum is specifically designed only for leaders of B2B focused organisations; SMEs, Corporates, Professional Services Firms & proven Start-Ups (in the market and ready to scale).

The forum will open up a robust discussion about the root causes surrounding what is often the most unproductive and least accountable area in an organisation - Business Development & Sales. You will walk away with a solid understanding of how unreliable performance can be holistically fixed to deliver sustainable targeted outcomes.

We will deep dive into how to transform BD & Sales performance and align it to the business leader's ambition. Plus we will discuss why it requires a whole organisation approach led from the top to achieve this.

Who should attend?
CEOs, MDs, Directors, Partners – Leaders responsible for the ambition of their organisation.

This is not a forum on ‘Sales Training’ that ephemerally treats the symptoms of poor BD & Sales performance. This is a game changer for all leaders.

Come and network with other leaders, share your views with peers and discover the Performance Protocol solution for your organisation - we challenge you to be the change!

Venue limits seating to 40. Breakfast included. Act fast to not miss out on this valuable forum.


About the Presenter:

A highly successful leader who built and ran a business that thrived and expanded in the competitive media industry, Tony McGinn OAM brings unique and new insights to the Business Development & Sales challenge, insights from his deep experience through the lens of the CEO.

Tony founded his media business at age 22. Over 33 years under his leadership, the organisation grew to operate three businesses with 150 staff covering six offices across Australia, Europe and Asia. All three companies shared a common denominator; they were B2B sales driven businesses. In 2007 he listed his MCM Entertainment Group Ltd on the ASX via an IPO. Tony sold the business in 2016 and decided to ‘step change’ his life.

That change saw Tony launch The McGinn Partnership; a firm focused on fixing an age-old problem for business. This problem was Tony’s biggest frustration over more than three decades in his businesses, and in most of the companies he was working with around the world; the problem of productivity and accountability in Sales & Business Development.

Drawing on his extensive first-hand experience of working with many different international ‘Sales Training’ resources over past years, Tony spent all of 2017 deep in research and engagement with business leaders, educators and sales and BD teams seeking the solution that would address the ‘cause’ of the problem, not just the symptoms.

The McGinn Partnership have developed a holistic Performance Protocol™ for Sales and Businesses Development that transforms the capability and performance of Sales and Business Development teams. The McGinn Partnership services B2B organisations with Sales & Marketing teams from 5 to 100+ and works in all states and territories. The firm is industry agnostic & includes BD transformation for Professional Services organisations.

Tony was awarded an Order of Australia OAM for founding and building over a decade the benchmark fundraising event The Million Dollar Lunch™ for Children’s Cancer Foundation. The event has raised over $17.5 million to date.

Tony is also a Melbourne Chair of The Executive Connection facilitating a mentoring peer group of SME CEOs

www.themcginnpartnership.com

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Date and Time

Location

Work Club

Level 2

287-293 Collins Street

Melbourne, VIC 3000

Australia

View Map

Refund Policy

Refunds up to 1 day before event

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