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innovations@austmus - July 2011

Australian Museum

Thursday, July 7, 2011 from 4:00 PM to 5:00 PM (EST)

Sydney, Australia

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Event Details

What is innovations@austmus?

innovations@austmus is a new series of thought-provoking talks focussed around leadership and innovation designed to engage, excite and elicit discussion. Join us on the first Thursday of each month in the Museum's newest function space to hear a range of speakers, new ideas and the opportunity to network.

Talks will start at 4pm, finish at 5pm and then we'll retire to the local watering hole for a drink and further discussions. These events are free, all that we ask is that you book.

You can follow the discussions on Twitter (#innovationsaustmus), and short, sharp summaries will also be posted to the Web 2.U blog.

This month's Presentation: Focus: It's hard, because.. hey look at that over there!

Why is focus good and why is it so hard. Why you probably aren't as focused as you think. Stories of misery and joy about building 20 web startups in 3 years. Are you about to start a new project? Here are some key principles to keep your project focused and to make sure it is a success.

Date and Times:

Former School Building Thursday, July 07, 2011 from 4:00 PM - 5:00 PM (GMT+1000)


Ground Floor,
Former National School Building
Australian Museum
6 College Street Sydney

Entrance to the Former National School Building is off William Street, just near the corner of Yurong Street.

Speaker Details

Mick LiubinskasHi, I'm Mick. I co-founded Pollenizer with Phil, and head up the business and marketing team. I work with startup web businesses, bringing together customers, technology and business to make internet and mobile products.

I'm absolutely obsessed with focus. Lack of focus is the number one cause of failed businesses. You need to keep products really simple and nail that first target segment of customers, then you can think about growth. Keep it lean and focused and you can evolve fast enough to beat the big guys. It's also crucial to think about business model right from Day One, to be sure you're creating outstanding value that will bring profits.

I've been building web and mobile products for 15 years with more than fifty companies like IBM, Virgin, Kazaa and my own startups. I work with development teams, designers, CEOs, sales people and investors from Europe, Asia and the USA, and get a kick out of seeing a product being used by real customers.

I've also run my own startups raised investment and worked in Europe, North America and Asia with Zapr & Tangler as CMO. With Pollenizer, I have worked with a number of outstanding management teams from around the globe including 3eep, Lingopal, GetPrice, Xumii, Photo Art,Perkler, Blurb, Live In Australia, Spreets and helped start MoGeneration.

When I'm not online, I'm surfing, playing football (soccer that is) or basketball, or maybe reading Neal Stephenson. I also love cooking and rocking out although maybe that's just a vague memory of my youth... I live in East Sydney with my wife and cat, Polly, who is quite the acrobat.

Have questions about innovations@austmus - July 2011? Contact Australian Museum

When & Where

6 College Street
Sydney, 2010

Thursday, July 7, 2011 from 4:00 PM to 5:00 PM (EST)

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Australian Museum

The Australian Museum is a leading cultural attraction located in the heart of Sydney's CBD.

We're on a mission to inspire the exploration of nature and culture.

Within these sandstone walls and online, you'll discover the story of Indigenous Australians, native animals, insects galore, fish facts, skeletons, minerals, precious gemstones, dinosaurs . . . and much more!

The Museum is a dynamic source of reliable scientific information and a touchstone for informed debate about some of the most pressing environmental and social challenges facing our region: the loss of biodiversity, a changing climate and the search for cultural identity.

Underpinning our research is an irreplaceable collection of international standing - more than 16.5 million objects representing a timeline of the environmental and cultural histories of the Australian and Pacific regions.

Our collection holds many artefacts from Indigenous Australia and the Pacific, a record of human diversity and a living wellspring for regional cultural diversity.

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