$50 – $70

Influencing Community Behaviours - Insights from the Field

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Date and Time

Location

Location

ECL Building 460, Room 1.031 (postgraduate suite)

Murdoch University

South Street

Murdoch, Western Australia 6150

Australia

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Refund Policy

Refund Policy

No Refunds

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Event description

Description

This information-packed morning seminar will cover several tools and approaches to influencing community behaviours for positive social impact. We'll touch on social marketing, behavioural economics, mobile apps, insight generation, storytelling, neuroscience, user-centered design and more.

The event provides a great opportunity to network and exchange ideas with other like-minded professionals working to deliver positive social change and improve lives.

The session will be of use to anyone interested in behaviour change, with case studies covering health, energy efficiency and and public safety. If you work in a community facing role in government, civil society or social business there's something in this seminar for you.


Speakers

Dr Ross Gordon, Associate Professor, Department of Marketing and Management, Macquarie University.


Professor David Butler, Behavioural Economist, Murdoch University.


Roger Farley, Assistant Director, Strategic Communications, Road Safety Commission.


Becky White, Director, Reach Health Promotion Innovations.


Tracey Bridges, Consultant & Chair, New Zealand Social Marketing Network.


Facilitated by Luke van der Beeke, Managing Director, Marketing for Change.


Includes tea and coffee on arrival and a light morning tea.

Places are genuinely limited so book now to secure your place.

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Date and Time

Location

ECL Building 460, Room 1.031 (postgraduate suite)

Murdoch University

South Street

Murdoch, Western Australia 6150

Australia

View Map

Refund Policy

No Refunds

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