Influencer Marketing

Influencer marketing is used by big brands around the world to promote their products and services on social media collaborating with trusted personalities with a high number of followers.

In a world where platforms like Instagram, Facebook and YouTube are increasingly popular and consumers trust the opinion of online personalities, implementing influencer marketing as part of a digital marketing plan can be a powerful way to help small businesses promote themselves through social media. With the right influencers, businesses can find a voice to advocate for their brand.

As a small business…

- How can you use the power of influencer marketing like the big businesses do?

- How can you identify the right influencers to support your business?

- How can you get influencers endorsement for your products and services?

- How can you build trust and credibility using influencer marketing so your ideal customers buy from you?

The Influencer Marketing for Small Businesses webinar will answer those questions and more!

About the presenter Marion Di Benedetto

As a business advisor and serial entrepreneur, I am passionate about problem solving in a business and communication context. My main strengths lie in simplifying communication and marketing strategies. I enjoy working with large corporates and small start-ups alike, assisting my clients in the creation of successful campaigns and businesses.

As a workshop facilitator, coach and mentor, I take pride in challenging people, accelerating their growth and helping them achieve their full potential. I started my first real/official business (Sierra Marketing) in 2007.

My experience working as an agency, growing my business and participating in the growth of my client's businesses in changing market conditions, has taught me and keeps on teaching me a lot of valuable lessons that I love to share with my staff, business partners, clients and students.

I have been part of the G20 Young Entrepreneurs Alliance since 2013. I believe that entrepreneurial thinking is a force that stimulates progress and I like to encourage the people I work with to harness the power of entrepreneurial thinking to achieve overall personal and business success and live their best life.

This webinar is delivered under the Australian Government's Digital Business Solutions Program. By attending you acknowledge agreement with the terms and conditions as outlined here.

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