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Inbound Marketing 101– Learn the Basics of Inbound Marketing

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Adaptify HQ

30-40 Flockhart Street

Abbotsford, Victoria 3067

Australia

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So, you’ve set your business & online marketing goals, but do you have a concrete plan to achieve them?

Ever year your competitors are investing in their advertising efforts and getting more impressions, more clicks & more conversions – forcing you to constantly improve and put more or your marketing dollars to work. But, you have to ask yourself; are you using those funds wisely? If not, your business will see diminishing returns on your advertising spends month in month out.

It’s incredibly important to stay ahead of the curve - adapting to online marketing trends that show longevity, rather than pouring time & energy into fads that deliver little to no return.

Inbound Marketing, however - is here to stay and is a clear next step in the evolution of online marketing.

Our seminar will educate you in:
- The Fundamental Basics of Inbound Marketing
- The 4 phases of Inbound Marketing – Attract, Convert, Close & Delight.
- How Inbound marketing strategies can improve your AdWords, SEO, Social Media, Content Marketing, CRO & Email marketing efforts.
- The possibilities of what Inbound Marketing can do via a demonstration in HubSpot
- Best practices of Inbound Marketing with regards to major online brands

After the seminar, you’ll have:
- A questionnaire that helps you understand your Inbound Marketing needs
- A richer understanding of what is possible in Inbound Marketing
- A basic but effective Inbound Marketing Strategy that is easy to understand
- A checklist of actionable steps towards implementing your inbound marketing channel

During this seminar, you’ll have an Inbound Marketing Questionnaire to fill out as you go, which will help you plan for your future Inbound Marketing initiatives.

The seminar will span an hour, and afterward, you’ll have the opportunity to network amongst fellow business owners and marketing managers, as well as being able to ask questions with Adaptify's Online Marketing professionals.


The Speaker
Adam Marsh is an Inbound Marketing Professional with almost a decade of experience, working both In-House & Agency side. Having worked with over 1000 Australian businesses ranging from local cafes, to juggernauts like ANZ, JB Hi Fi, Melbourne Airport, Pacific Brands & Compare the Market, Adam has exceptional experience in both strategy & implementation within SEO, PPC, Social Media, Conversion Rate Optimisation, Analytics, Email & Content Marketing.

So come and get the right advice from the experts in the know, join Adaptify for an evening of discussion and education as to how to unlock your businesses marketing potential.

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Date and Time

Location

Adaptify HQ

30-40 Flockhart Street

Abbotsford, Victoria 3067

Australia

View Map

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