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IGNITE TASTER #7 - Customer Centric Strategy for Entrepreneurs

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Whittlesea Tech School

33 Cooper Street

Epping, VIC 3076

Australia

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CUSTOMER CENTRIC STRATEGY FOR ENTREPRENEURS

Apply a human-centric approach to business development and a solution-based approach to solving problems. In this workshop, you will explore ways of engaging with customers to provide a positive customer experience before and after the sale to drive repeat business, customer loyalty, and profit.

Customers have access to more information and influence than ever before. This makes Customer Centricity a key to success. It is about offering a great experience for your customers through all stages of connection with your business, from the customer awareness stage through to the post-purchase stage. This workshop will explore customer journey maps, understanding your ideal customer and creating customer personas.


Here's a quick taste of some of the topics we'll discuss:

  • How to implement a customer centric strategy
  • The power of using empathy as a base for solving problems
  • What problems your product or service is addressing


This workshop is for entrepreneurs and startups who want to:

  • Understand the importance of being customer centric
  • Achieve results with critical and creative thinking
  • Deliver experiences that customers truly value

Register for this workshop to learn more about Customer Centric Strategy for Entrepreneurs.


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ABOUT THE PRESENTER

GUY INBAR, DIFFERENTHINKING

As a senior, customer-centric and agile, strategy, commercialisation, product & portfolio professional, Guy enjoys working through ambiguity to innovate, develop, deliver and manage complex digital and physical services, products & solutions.

Guy is passionate about education, coaching and mentoring, and support teams and entrepreneurs through early-stage and high growth periods with innovative concepts, customer value proposition, market fit and product commercialisation.


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IGNITE STARTUP PROGRAM

https://ignitestartups.com.au

The IGNITE Breakfast with an Entrepreneur are monthly networking sessions that enable participants to hear from local successful startups.

The IGNITE Startups program offers learnings, mentoring, networking breakfasts and a supportive environment to help you build confidence and minimise the impact of obstacles to move you forward with your startup. The structured and supportive environment enables participants to move their venture forward.

The IGNITE Startups program is made possible thanks to LaunchVIC funding, led by the City of Whittlesea and delivered by the Melbourne Innovation Centre.


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QUESTIONS?

To find out more about IGNITE, visit https://ignitestartups.com.au or contact the City of Whittlesea on 9217 2278 or email business@whittlesea.vic.gov.au

This program is proudly delivered by the Melbourne Innovation Centre.

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Date and Time

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Whittlesea Tech School

33 Cooper Street

Epping, VIC 3076

Australia

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