San Francisco, California, USA
London, United Kingdom
Masterclass: The Business of Games
Thursday, 10 September 2015
This year, consumers will spend $91.5 billion on games for entertainment. And this doesn’t include games for education, training and other “serious” uses or the market for core technologies that come out of the games industry.
With a vibrant local industry which sees very little government support, there is a tremendous opportunity to get in early with the WA games industry. Featuring 3 industry experts, this masterclass will cover the two fast growing market segments of the games industry: mobile and indie. Using the latest data combined with local case studies, we'll explain the business models, value chains and potential investment opportunities of each segment.
Director, Games & Interactive
Named as one of MCV's 75 most influential women in games in Australia and New Zealand for 2015, Kate Raynes-Goldie is a game designer, professional educator, and community activator. She is responsible for setting up FTI's Games and Interactive Program, of which she is now the Director.
Kate is also Founder and Creative Director of Games We Play, a consultancy that helps social enterprise, non-profits, charities and educators harness the power of games and play.
Kate's games have been featured at Indiecade (San Francisco), Come Out and Play (New York), the National Theatre (London), Playpublik (Berlin), Fresh Air (Melbourne) and the TIFF Sprockets (Toronto). Kate’s been an invited speaker and mentor at numerous global events, including Media 140, the Perth International Arts Festival, TEDxPerth, SXSW, Freeplay, and PAX Australia. She has PhD from Curtin University and is a graduate of the CFC Media Lab’s incubator program in Canada, where she was also an advisor.
After ten years of technology sales development and marketing within the telecommunications sector, Garth Pendergrast co-founded Stirfire Studios in 2010. With a background in go-to-market strategies in technology and marketing, Garth brought a skillset to the Perth game development community that was unlike the background of most other developers.
Stirfire was originally founded to be an incubator and publisher however, has become closer to the model of a classic creative game studio with the production of their game Freedom Fall- Winner of the 2013 WA Screen Award for Best Videogame. Garth was instrumental in bringing this production to market and facilitating the marketing opportunities surrounding the launch. He has also assisted with the market introductions of games Orbeats and Dead End Alley. He is currently working with his team at Stirfire on an exciting new project.
Black Lab Games
Paul Turbett is the founder of Black Lab Games, a boutique studio specialising in strategy and role-playing games. Way back in 1992, Paul started Silver Lightning Software - WA's first game development company - which created several original IP games for PC, and was “indie” way before the term was used to describe game developers.
Since then, he has worked in a number of lead development and management roles both in and out of the games industry, on projects in various sectors including entertainment, education and serious games, and on a diverse range of platforms, including PC, console and mobile.
Paul’s most recent project is Star Hammer: The Vanguard Prophecy, a sci-fi themed strategy game which was released on Steam in June 2015.
Time: Registrations: 5:30pm
Venue: Enterprise Room
Innovation Centre of WA
9 De Laeter Way
Technology Park Bentley
Light refreshments will be provided.
Seats are limited, please register early to avoid disappointment.
When & Where
Innovation Centre of WA
The Innovation Centre of WA’s innovation and commercialisation services assist eligible innovators and entrepreneurs to take their idea or innovation from concept to market. We offer:
- commercialisation advisory services,
- mentoring & guidance for entrepreneurs and innovators,
- commercialisation resources and start-up tools,
- innovation exchanges, seminars and events,
- networking opportunities and
- incubation facilities