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Hudson Digital: Meet Up on Personal Branding

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Hudson

Level 9, 90 Collins St

Melbourne, VIC 3000

Australia

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About Hudson Digital:

The Hudson Digital meet up series is a new initiative that aims to bring experts together to talk about all things digital… From using digital marketing for social good, all the way to how the future digital landscape will affect our daily lives.

There will be a panel of speakers, free food and free booze. It’s a simple concept, because sometimes sitting down and listening to someone talk about what they do is enough to provide all the right answers and kick you into gear.

We’re running these Meet Up’s because we want to add value to the digital community in Melbourne, to learn from the experts and to encourage collaboration. So, if you leave the room feeling a bit smarter and a bit more connected to the industry, we’ve done our job.

Topic: Personal Branding

The first meet up from the Hudson Digital series will cover all things personal branding. It’s a widely discussed topic, and it’s full of contradictions. So we’ve brought together some experts to set the record straight. This meet up will cover:

  • What personal branding actually means and how you can apply it to your situation, both online and offline.

  • The most efficient ways to build your personal brand, so that you don’t spend all day simply adding connections on LinkedIn.

  • The benefits of personal branding and how it can make finding your next role or client much easier.

  • Personal branding success and horror stories, so that you can learn from other people’s mistakes and save yourself the stress.

Speaker Line-Up:

Jo Macdermott:

Jo Macdermott is the Founder of Next Marketing, a full service marketing agency that works with funded start-ups and marketing teams needing a safe pair of executional hands. Jo’s marketing career started in house, until she started her own agency in 2008. Jo is currently battling it out to be LinkedIn’s Agency Influencer of 2017.

Johnathan Maltby:

Johnathan is a Personal Branding and Career Consultant who helps people take control of their careers by teaching them how to discover, define, distil and skilfully articulate their unique and relevant industry skills. Johnathan runs group workshops and master classes in personal branding as well as individual coaching sessions. He is an expert in identifying how people should position themselves in the market in order to advance their careers.

Suzanne Chadwick:

Suzanne is the Head of Employer Branding at Hudson RPO, as well as a Brand Coach and consultant at The Connection Exchange. She is focused on creating innovative sourcing strategies to attract, connect, engage and build relationships through branding and storytelling for clients around the world. She works with organisations to improve the employer branding and EVP message through building a company’s creative and social collateral.

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Date and Time

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Hudson

Level 9, 90 Collins St

Melbourne, VIC 3000

Australia

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