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HSMAI Revenue Optimization Conference (ROC) Asia Pacific 2017

HSMAI Asia Pacific Region

Tuesday, 25 April 2017 from 9:00 am to 6:30 pm (Singapore Standard Time Singapore Time)

HSMAI Revenue Optimization Conference (ROC) Asia...

Registration Information

Registration Type Sales End Price Fee Quantity
Group of 5 or more people
Group of 5 or more from the same company. Must be all booked and paid in one transaction. Could be used by a company to sponsor customers to come to the event or for a group of people from the same company to attend and obtain a group discount. Please advise us if you wish us to block seats together for you at the event.
30/04/2017 $320.00 $0.00
HSMAI Members Only
HSMAI Members only. You must be a member on the date of this event.
30/04/2017 $350.00 $0.00
Hoteliers Only (non-members)
Any person working for a hotel, hotel management company or any accommodation provider at the time of the event.
30/04/2017 $450.00 $0.00
HSMAI 1 year Membership + Event (Join & Save)   more info Ended $550.00 $0.00
Suppliers & Non Hoteliers   more info Ended $550.00 $0.00

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Event Details

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The 2017 HSMAI Revenue Optimization Conference is a unique one-day interactive program featuring thought leaders and subject-matter experts in various aspects of revenue management from around the Asia Pacific Region.   You’ll learn about the latest trends and best practices in this important discipline – and what they can mean to you and your company – from industry experts and practitioners.

At HSMAI events, the program is created by hoteliers, for hoteliers.  Our Revenue Advisory Board (A dedicated group of the heads of revenue for hotel chains around Asia Pacific) create the program for this event.  Its relevant, real, and will give you some practical tips and tactics you can take back to your hotel and implement. 

It is a not-to-miss event especially if you are a senior or regional hospitality professional with direct responsibility for revenue optimisation and pricing, or digital marketing, or you might be a management leader with an interest in staying ahead of the curve. The conference will address the issues and challenges that you are facing, summarise the implications, and provide solutions and strategies for 2016 and beyond.

Note: Prices are in SIngapore Dollars.





  • The future of hospitality in APAC. What influenced Q1 2017 results?
  • What are the next disruptions?
  • CCO of IHG, Lara Hernandez’s journey in the Hospitality Industry
  • New Environments need a new leadership style – How has leadership changed in the last few years?
  • 3 ways to invigorate your Revenue Meeting
  • Meta Search and issues around it
  • Optimizing your product mix
  • The Convergence of Revenue Management and Customer Analytics
  • Update from the HSMAI Revenue Advisory Board
  • There is no magical solution to driving Direct Bookings! Besides discounting, what else can you do to drive direct bookings? 


  • Hear how a RMS changed the life of a Revenue Manager
  • What are the pros and cons for organisational structure of a Revenue Manager

  • A workshop will be held determining total guest value


Have questions about HSMAI Revenue Optimization Conference (ROC) Asia Pacific 2017? Contact HSMAI Asia Pacific Region

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When & Where

Holiday Inn Atrium
Concorde Shopping Centre Atrium Ballroom, Level 4
317 Outram Rd
Singapore, 169075

Tuesday, 25 April 2017 from 9:00 am to 6:30 pm (Singapore Standard Time Singapore Time)

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HSMAI Asia Pacific Region

HSMAI is an individual membership organisation comprised of nearly 7,000 members from 35 countries and chapters worldwide.  

HSMAI is the hospitality industry source for knowledge, community, and recognition for leaders committed to professional development, education events on sales growth, revenue optimisation, marketing, and branding. Visit


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HSMAI Revenue Optimization Conference (ROC) Asia Pacific 2017
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