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How to Build a Wordpress Website plus Branding & Marketing Workshop-NS
Fri. 28 April 2017, 9:30 am – 4:30 pm AEST
Sales Have Ended
Sales Have Ended
FULL DAY WORKSHOP
How to Build a Wordpress Website
Branding & Marketing Workshop
Full-day workshop perfect for small-medium-businesses, sole traders, and creative industry start-ups.
Good branding can enhance and sustain a small business, helping it to grow and prosper in a volatile economic climate. Efficient use of social media and an effective website can drive sales, improve business status and increase positive business outcomes.
This comprehensive and informative workshop will suit small business owners and operators as well as designers and people in the creative industries.
BUILD A WORDPRESS WEBSITE
Learn how to build a wordpress website
- Domain & hosting plan: what provider is best
- Themes: free v’s paid
- SSL: What is it and do I need it?
- Images: how to resize & optimise, where to get free stockphotos
- HTML/CSS: what is it, how much do I need to know
- Plugins: what are they & why they are important
- Website security: what do I need
- SEO (Search Engine Optimisation): how do I get this
At the end of this course you will be able to design and build a website for your business
BRANDING & MARKETING
Learn how to develop your company’s brand identity
- How to identify core values & why are they important?
- Who is my target market & how do I reach them?
- How to create & maintain your Brand
- Social Media – what is best for my business?
- How to develop a marketing plan for future success
At the end of this course, you will be able to develop a Brand for your business plus start to implement a marketing plan and promote your business through social media.