Growth Hacking with Digital Marketing

GROWTH HACKING WITH DIGITAL MARKETING

It's not just for start-ups!

How do companies such as Facebook, Uber and Airbnb have such runaway success? Short answer: growth hacking. If you’re wondering what exactly that is and how you can make it work for you, you’ll find the answers in this 1/2 day masterclass.

Learn Google Analytics, social media marketing, email marketing, SEO, AdWords and more!

IMPORTANT NOTE: Attendee numbers are limited so please book early to avoid missing out.

The growth hacking approach (also called ‘agile marketing’) focuses on test and learn techniques to rapidly boost awareness, lead generation and conversion. In this industry-leading masterclass, you’ll discover the benefits of digital metrics, including lean analytics, web traffic, digital conversion funnels, and LTV and CAC calculations. You’ll also gain access to cutting edge info about inbound marketing, email marketing, SEO, paid acquisition and much more!

What Will I Learn?

• Integrate the data-driven and adaptive culture of Growth Hacking to improve digital marketing results.

• Track, analyse, and leverage traffic and product usage data using Google Analytics.

• Design customer action funnels and calculate per-user LTV / CAC.

• Grow social media audiences using bots and organic techniques.

• Segment email lists and automate email marketing communications.

What Will I Take Home?

• Growth Hacking with Digital Marketing Workbook, including SMART goal, audience, persona, accelerator and milestone worksheets.

• Growth Hacking with Digital Marketing Toolkit.

• Executive summary of masterclass notes, key findings and action items.

• Access to special rates on MAXEMUS Digital Marketing services for activation of projects and campaigns (if applicable).

IMPORTANT DISCLAIMERS
Please note: At these interactive workshops we encourage you to bring your own laptop (not iPad or tablet). You will have the opportunity to network with others, so bring business cards!

Cancellation Policy: Should you be unable to attend, a substitute delegate is always welcome at no extra charge. Regrettably no refunds can be made except if the event minimum numbers are not reached.

Please Note: This workshop requires a minimum of 8 attendees to go ahead – if the minimum attendee number is not reached, a full refund or credit of the training fee paid, will be given to attendees who have already paid. Accommodation and travel is booked at the risk of the attendee.

SMILE! Your attendance at events may be digitally recorded through photographs and/or video recordings. Images may be used on our websites, publications, social media or by other media and marketing channels. If you do not wish your image to be published, please notify staff before the event.