Get your website listed higher on Google

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It’s not nerdy or complicated to have a high performing website. This workshop is full of demonstrations to help you optimise your website

About this event

It’s not enough to just have a website, you need to also make sure that it is optimised so that Google finds it - and increase your chances that your customer will too.

If you have a website, then you should attend this workshop - which is going to be full of demonstrations - so you’ll see how you can optimise your own website.

You’ll find out in very basic practical terms what you can do to get search traffic (and hopefully business) via your website. You’ll be able to assess and reject spammy SEO proposals.

Owners who outsource will be able to tell their web designers what words they want and where on their sites for a real improvement in search results.

You will learn:

  • To use Google’s free Keyword Tool to evaluate the best search phrases by traffic, competition and return.
  • Editing title tags and headings can make a massive improvement to website results.
  • To install Google Analytics and Google Search Console on your site to track results and identify issues.
  • To use online tools to easily find search friendly content ideas.
  • Improving local search (via Google Maps) can help your small business shine in your area against even huge businesses.

You’ll come away motivated to improve your website and understand that it isn’t that nerdy or complicated!

The first 25 to book and attend the workshop will be offered a one-on-one 15 minute Website First Aid session with the presenter to quickly find any issues - such as security of logins and domain ownership - that they need to be fixed. A website speed report and a PDF checklist with links and explanations will be provided.

		Get your website listed higher on Google image

About workshop facilitator:

Nick Sibbing, Artful Web, Print and Design

Nick is a friendly and approachable online marketing expert with over 20 years experience. He owns Artful Web, Print and Design, a Melbourne based web and marketing agency running since 1999. Artful specialises in Joomla and Wordpress websites, which are easily updated by non-nerds. Nick is a popular presenter for Small Business Victoria on digital marketing.

Nick is passionate about sharing practical, cost effective web and marketing strategies. He has proven experience in helping small and medium businesses succeed with marketing, search engine optimisation, web analytics and social media. He presents in a clear manner and makes every effort to avoid web jargon.

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