This online workshop is being delivered as part of the ASBAS Digital Solutions program. To learn more about the program, click here.

To successfully register for this online workshop, you must fit the eligibility criteria below:

• Active ABN
• Victorian For-Profit Business
• Under 20 employees
• Due to limited spots available, only one person may register per ABN

Please note: Participants of the ASBAS Digital Solutions program can access up to 30 contact hours. This includes free workshops and webinars, and paid mentoring.

Melbourne Innovation Centre's Privacy Policy must be read before registering. The Privacy Policy can be viewed at https://www.melbourneinnovation.com.au/privacy-policy/

**If you have any questions please call MIC on (03) 94901402 or email asbas@melbourneinnovation.com.au**

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Get Going on Google Analytics

Your business website is the key to your online success. In order to take full control of its power, you need to understand your visitors. Where are they coming from? What do they do on your website? And which visitors are converting? Without this information, you don’t know how to finetune your website’s performance to take advantage of your strengths and improve areas of weakness.

Google Analytics offers all the information you need to improve your online business activities. Discover traffic sources, bounce rates (per source), pages visited, user behaviour, conversions, and revenue. This workshop will break down the various analytics so you can understand how to apply the data.

Here's a quick taste of some of the topics we'll discuss:

• Understanding the Google Analytics dashboard
• Key data that can inform your business activities
• Applying the data you discover to enhance your website’s performance

This online workshop is for small business owners who want to:

• Set up Google Analytics on their website
• Gain a deeper understanding of what is and is not working on their site
• Use the data provided by Google Analytics to make informed business decisions

Register for this online workshop to improve your website using Google Analytics!

** BOOKINGS ARE ESSENTIAL **

Please note: Attendees who have successfully registered to attend will receive an email from Eventbrite in the 24 hours prior to the event with a link to the webinar.

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ABOUT THE ASBAS DIGITAL SOLUTIONS PROGRAM

The Australian Small Business Advisory Services (ASBAS) program provides low-cost, high-quality digital advisory services to small businesses across Victoria.

The program is being delivered by Melbourne Innovation Centre and concludes on the 30th of June 2021.

The program supports your online business needs by offering the following:

• Group Workshops
• Interactive Webinars
• ASBAS Digital Solutions portal
• One-on-one mentoring (paid add-on up to 4 hours, subject to availability)

How much will the program cost? - The ASBAS Digital Solutions program is free, with the paid add-on option of mentoring. Registration grants you access to 30 contact hours of workshops, webinars, and—if you choose to utilise this paid add-on service—mentoring.

Am I eligible? - To access the ASBAS Digital Solutions program, you must be operating for-profit in Victoria and have under 20 full-time equivalent employees. Sole traders can also access the program. Your business must have an ABN.

How do I sign up?

• Complete ALL fields in the registration form for this workshop (or any other ASBAS Digital Solutions program workshop).
• After you have completed the workshop registration form, you will receive a 'Registration Confirmation' email from Eventbrite with additional information on how to access the online portal and paid mentoring services.
• After the workshop has been delivered, you can receive a free phone consultation with one of our program team members to discuss how you can get the most out of the program .

We’re here to help.

For more information about ASBAS Digital Solution program, visit https://asbas.melbourneinnovation.com.au, email us at asbas@melbourneinnovation.com.au or call us on (03) 9490 1402.

This program is delivered by: