Justin Wilcox is a Silicon Valley legend known for his rapid customer development hacks. His tools, tips, and techniques unblock the overwhelm that holds so many innovators back. Justin teaches where to start, which experiments to run, when to run them, and how you can run them easily.
In the Find your FOCUS Workshop, we'll find your answers. We'll get you on the fast track to Product-Market Fit through a set of experiments called the FOCUS Framework:
- Finding your Early Adopters
- Offer Testing
- Currency Testing
- Utility Testing
You'll leave this workshop with an action plan on how to:
- Identify your ideal first customer segment
- Find and interview that customer segment
- Iterate your marketing message and channels
- Optimize your price point
- Prioritize and implement the features of your MVP
- And scale your traction
...to find your Product-Market fit.
If you find Lean Startup principles valuable, but want more actionable, tangible guidance on applying them, the "Find your FOCUS" workshop is a one-of-kind opportunity to do exactly that.
Together, we'll find your fast track to Product-Market Fit!
Bonus #1 - The Book: In addition to the hands-on workshop, all attendees will also receive a copy of Book 1 of the FOCUS Framework free of charge. The FOCUS Framework contains experiments that will empower you to validate every component of your Lean Business Model Canvas, at a pace that's ideal for you.
Bonus #2 - The Party: To wind down for the day, every 1-day workshop attendee is invited to join the Focus workshop and drinks on Thursday night - register for this event, and we'll send all attendees a code to claim your free ticket to the evening event.
Bonus #3 - The 5-pack: Have a team of 5? Purchase 4 tickets in a single order, and get your 5th ticket free!
NOTE: The 1-day FOCUS workshop is fully catered, so please let us know if you have any dietary requirements and we'll accomodate where we can.
Want to know more? Here's what you can expect: