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In this module we are going to set the foundations for your Facebook marketing success by exploring the benefits of investing time and effort on this platform. We'll show you how to get started the right way to boost your brand and attract your next visitor.

The Wins:

  • Facebook usage around the world and in Australia

  • 5 key benefits of using your Facebook marketing in your tourism business

  • How to approach Facebook marketing to build your community

Module Content:

Lesson 1: Why Facebook?
Lesson 2: Facebook Marketing Mistakes and How to Overcome Them
Lesson 3: Delivering Outstanding Service on Facebook

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