Essential Steps to Creating Great Products and Services

Overview

Great products and services that make our lives easier and better leave lasting impressions. They’re like good stories … Ones that we love and tell our friends about.

As product professionals, we all know that creating great products and services is not easy.

It requires a disciplined approach to understand fluid markets and customers; and to create outstanding solutions that satisfy their needs better than the competition. It requires the right mix of tools, practices, techniques, people and leadership.

This event goes in seek of the essentials steps of selecting, testing and nurturing ideas from infancy to a market ready product or service. Hear from people that have delivered great products and services using a repeated practice. Some may have used a combination of lean start up techniques, design thinking and others may focus on adaptive leadership, experimentation or iterative development.

So what is the optimal mix or the secret formula for creating great products and services?

Join us at the “Essentials Steps To Creating Great Products and Services” event where you’ll gain insights, lessons learnt and hands on advice for creating memorable products and services from people who’ve succeeded at it.

Speakers

We’ve invited people that have developed great products and businesses.

• Henry Ruiz, Chief Product Officer, REA Group
• Warren Wan, Product Management and User Experience Leader, Myfitnesspal
• Lisa Wong, Director of Product & Initiative Planning, eBay Australia and Asia Pacific
• Jane Huxley, Managing Director, Pandora Australia and New Zealand

Who Should Attend?

• Innovators
• Product Managers
• Product Designers
• Product Marketers
• Product Developers
• Strategists
• Entrepreneurs
• Intrapreneurs

Why Come!

Join us at the event if you:

• Want to learn the methods and techniques for creating new products and services.
• Are interested in hearing from experienced professionals who’ve been successful at making great products and services.
• Want to make your next product or service a market success.
• Seek inspiration to build the next great product or service.
• Are keen on adopting new ways of doing and thinking.
• Want to connect and network with global product professionals.