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E20058 - Creating effective digital content: What works and why

Shire of Campaspe

Friday, 20 April 2018 from 11:00 am to 1:00 pm (AEST)

E20058 - Creating effective digital content: What...

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Ticket Type Sales End Price * Fee Quantity
E20058 - Creating effective digital content: What works and why 19/04/2018 $20.00 $0.00
* Prices include GST

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Creating a strong online identity for your business is a vital element of successful modern marketing.

Discover why the most effective content is less about selling and more about listening to your target audience and then responding with the stories they want to hear.

Starting at the basics, learn how to develop, and then apply, a content strategy for all your online communications that speaks directly to your customers’ needs and keeps them coming back for more.

Spanning websites, social media, email marketing and video content, this workshop will arm you with the tools and techniques to stand out, show up in search engines, gain wider reach and boost your online visibility.

Every business has a story to tell and something to say to their customers. Get help to find yours.

Delivered by an experienced small business online content practitioner, this essential Small Business Victoria workshop is one of many that have helped businesses in Victoria get started for more than 10 years.

Is this workshop for you?

Learn how to:

           Set your tone and style

           Write digestible customer-focussed content

           Maximise your exposure in Google with best practice website content, titles and headings

           Capture the interest of your target audience

           Choose tools to automate content gathering and research, such as Google Alerts

           Develop effective headlines across websites, email marketing and social media

           Source usable images

           Develop video content, including dos and don’ts.

 


Have questions about E20058 - Creating effective digital content: What works and why? Contact Shire of Campaspe

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When & Where


BRIT Tafe Echuca campus
Campaspe Shire
cnr Hare and Darling Streets
Echuca, VIC 3564
Australia

Friday, 20 April 2018 from 11:00 am to 1:00 pm (AEST)


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E20058 - Creating effective digital content: What works and why
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