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E19936 - Creating effective digital content: What works and why

Gannawarra Shire Council

Wednesday, 21 March 2018 from 7:00 pm to 9:00 pm (AEDT)

E19936 - Creating effective digital content: What...

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Ticket Type Sales End Price * Fee Quantity
E19936 - Creating effective digital content: What works and why 21/03/2018 $20.00 $0.00
* Prices include GST

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Event Details

 

Creating a strong online identity for your business is a vital element of successful modern marketing.

Discover why the most effective content is less about selling and more about listening to your target audience and then responding with the stories they want to hear.

Starting at the basics, learn how to develop, and then apply, a content strategy for all your online communications that speaks directly to your customers’ needs and keeps them coming back for more.

Spanning websites, social media, email marketing and video content, this workshop will arm you with the tools and techniques to stand out, show up in search engines, gain wider reach and boost your online visibility.

Every business has a story to tell and something to say to their customers. Get help to find yours.

Delivered by an experienced small business online content practitioner, this essential Small Business Victoria workshop is one of many that have helped businesses in Victoria get started for more than 10 years.

Is this workshop for you?

Learn how to:

           Set your tone and style

           Write digestible customer-focussed content

           Maximise your exposure in Google with best practice website content, titles and headings

           Capture the interest of your target audience

           Choose tools to automate content gathering and research, such as Google Alerts

           Develop effective headlines across websites, email marketing and social media

           Source usable images

           Develop video content, including dos and don’ts.

Have questions about E19936 - Creating effective digital content: What works and why? Contact Gannawarra Shire Council

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When & Where


Cohuna Community Meeting Room
Gannawarra Shire, Cohuna
King Edward Street
Cohuna, VIC 3568
Australia

Wednesday, 21 March 2018 from 7:00 pm to 9:00 pm (AEDT)


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Organiser

Gannawarra Shire Council

Gannawarra Shire Council is based in Kerang in Victoria's north west.

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E19936 - Creating effective digital content: What works and why
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