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E18273 - Understanding Marketing short workshop

Brimbank City Council

Tuesday, 18 April 2017 from 6:00 pm to 8:00 pm (AEST)

E18273 - Understanding Marketing short workshop

Ticket Information

Ticket Type Sales End Price * Fee Quantity
Adult 18/04/2017 $20.00 $0.00
* Prices include GST

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Event Details

Marketing is simply how well potential and existing customers know what your business does. So marketing is not just about getting new customers, it is a vital part of building and establishing your business brand.

Develop a marketing action plan to focus your effort and resources in the right areas, including market research, online activities and customer service.

Many small businesses think marketing is about having a website, a Facebook page and placing advertisements in the local paper.

While these are all marketing activities, to market effectively you must think a lot broader and apply a ‘customer-focused mindset’ to all aspects of your business.

Developing and implementing an effective marketing action plan for your business will save you time and money and help you attract and retain a loyal customer base.

In this interactive 2-hour workshop, an experienced marketing professional will share their insight to help you set marketing goals, learn more about your customers, clarify your Unique Selling Proposition and use this to help you choose the right marketing activities for your business. You’ll also learn how to measure the success of your marketing activities, so you make sure you’re achieving your business goals.

This two-hour short workshop is a great way to connect with other small business operators in your local area and gain new skills to fast-track your success.

Have questions about E18273 - Understanding Marketing short workshop? Contact Brimbank City Council

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When & Where


Brimbank Community & Civic Centre
301 Hampshire Road
Sunshine, VIC 3020
Australia

Tuesday, 18 April 2017 from 6:00 pm to 8:00 pm (AEST)


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Organiser

Brimbank City Council

For enquiries about this event, please contact (03) 9249 4413 or email ecodev@brimbank.vic.gov.au

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E18273 - Understanding Marketing short workshop
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