Data isn’t the future - it’s here now.

The best places are vibrant and complex, but traditional data sources don’t capture this - and you can’t manage what you can’t measure.

Build your data literacy with this half-day workshop for urban innovators, so you can understand challenging topics like wellbeing, tackle the big problems and make your job easier.

We’ll cover:

• Data literacy: asking the right questions, and interpreting the results
• Data options: what new sources are out there, and how to access them
• Understanding approaches to wellbeing and how to measure it.
• Real-world activity: tackle a sticky issue that matters to you, with our support

You’ll walk away with:

• A new community of like-minded professionals
• Tools to gain a richer understanding of wellbeing and how it impacts the places you plan, build and manage
• Real-time, human-centred data sources to use in the office right away
• Tips for better, faster decision-making
• New ways to measure sticky issues like social inclusion, place attachment, and more
• A full stomach, with a delicious business networking lunch

Learn from experts who understand your job and how better data can help.

Who needs a new way to think about data?

Social data is a valuable insights tool for any industry that needs to understand lifestyle choices and social behaviours. This masterclass will benefit citymakers, local government staff and consultants who support them, including:

• Smart Cities teams
• Placemaking teams
• Urban planners & designers
• Community engagement teams
• Community wellbeing & development teams
• Economic development advisors
• Development & project managers
• Retail analysts & leasing teams
• Marketing & communications managers

Not based in Melbourne?

We'll be bringing our Masterclass to Melbourne, Brisbane, and Adelaide this coming January - click here for details.