About the Digital Masterclass Series:

The Digital Masterclass Series is designed to help Glen Eira business owners improve their digital literacy. In a post COVID world, it’s important that businesses of all industries and sizes develop a robust digital presence to ensure they can continue trading and growing regardless of whether their brick and mortar store is open. This series explores key ways digital tools and platforms can be used to augment existing business models and provides a starting point for business owners to establish or grow their digital presence.

Paid Social Media Marketing

In an increasingly crowded digital market, how do you make your business stand out? Paid social media marketing is one solution that can supercharge your audience reach and engagement rates if done properly. This masterclass will provide an overview of the key benefits of paid social media marketing and why so many businesses get it wrong as well as best practices.

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