• Cover all important aspects of digital marketing in one day, at a convenient via Webinar or North Sydney CBD location.

• Suitable for business owners or employees looking to accelerate their digital marketing knowledge.

• Learn directly from Michael Verghios, a worldwide Digital Marketing thought leader, who has run the largest global websites e.g Dell.com North America.

• Small workshop environment to ensure high tutor attention, and tailor the day to your needs.

THE DAY'S CONTENT INCLUDES

Understanding your audience: Demographics & Building a Reporting Framework.

• Launching a website: choosing web platforms, domain names, hosting.

• SEO: Maximise FREE traffic from Search Engines using Audits, Tools and Techniques.

• Paid Search: Google Search Ads, Google Shopping, Bing Ads.

• Web Analytics: Conversion Rate Optimisation, Google Analytics. Building and testing killer landing pages. Site Structure.

• Display & Retargeting: Google Display Network, Biddable Media on Adroll.

• Social Media Community Building & Content Marketing: Facebook Ads, Hootsuite, Social Calendars, Article Development, Canva & More.

• Email marketing: Mailchimp campaigns and automation.

• Shopping Engines, Affiliate Networks & Couponing sites: eBay, Amazon, Ozbargain, Commission Factory.

WHEN

9:30 am - 3:00 pm.

WHERE

Suite 111, Level 1

283 Alfred Street

North Sydney, NSW, 2060

Ample metered parking available in front of office, or 5 min walk from North Sydney station.

Or

Webinar: Zoom Conference link will be provided.

ORDER NOW to reserve your spot and avoid disappointment as our small intimate group often sell out fast.