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Darebin Digital Business Festival: Digital Marketing 101

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Melbourne Polytechnic Preston Campus

77 St Georges Road

Preston, VIC 3072

Australia

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Want to increase your expertise and knowledge in the digital marketing space? In this two-hour intensive session, you will get a deep introduction to digital marketing by exploring essential marketing skills that every new business needs to know, from developing a marketing plan and identifying your customers to selecting the digital tactics, strategies and processes best for you. Hear from the Group Digital Manager Victoria and Group Sales Director SME of News Xtend Victoria about how the Leader Newspaper has enhanced their digital footprint and goes about understanding their customers' digital needs.

Guest Speakers:

Dan Boyce, Group Digital Manager Victoria, News Xtend Victoria

Marcus Walford, Group Sales Director SME, News Xtend Victoria

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Melbourne Polytechnic Preston Campus

77 St Georges Road

Preston, VIC 3072

Australia

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