This 3 hour seminar guides participants through the diverse origins of colour psychology. We discuss a range of different sources of information plus a host of colour psychology exponents, some of whom peddled dodgy theories that saw them jailed for fraud.
Takeaways from this seminar include evidence-based ways to harness colour in a range of contexts. Find out how colour can not only attract attention and create focus and differentiation but also convey meaning, encourage engagement,support orientation and way-finding, and help achieve communication objectives.
This seminar combines theory with practical exercises and discussion. Learning objectives:
- Recognise the complexity of the interface between colour and human response, and understand the factors that influence this interface;
- Understand the categories and attributes of colour;
- Distinguish between the three levels of colour symbolism;
- Understand the diverse origins of beliefs and theories about colour psychology;
- Distinguish between unsubstantiated claims and evidence-based information about colour psychology;
- Identify the ways in which evidence-based information about colour psychology and colour symbolism can be effectively applied in art, design and the built environment.
If you missed the last seminar, here's your chance to attend.
Seminar includes morning tea.
What are my transport/parking options getting to the event?
The venue is close to trains and buses. Local street parking is available.
What can/can't I bring to the event?
All you need to bring is a notepad or tablet if you wish to make notes.
Where can I contact the organiser with any questions?
Is my registration/ticket transferrable?
What is the refund policy?
If you are unable to attend on the scheduled date, please email and we can arrange an alternative date.
Image: Artist Rick Vermey, Klaasen Lighting Design, Cooling Brothers glass panels, QUBE apartmment project in Subiaco, WA