"Mike's approach and insights to using stories provides both a natural and an innovative approach to solving my sales cycle problems. Importantly for me, I also need to 'sell' the merits and components of a solution internally within my company as well as to the customer. I'll be using my story creating and story telling techniques both internally and externally to increase my persuasion outcomes in both areas."
John Hoffmann, Solution Manager, Nokia
Learn the easy way to sell and kick start your 2017 sales
Why do stories connect better than facts, figures and statements?
Because humans are wired by thousands of generations of oral history to learn and be motivated by narrative. We think in metaphors and learn through stories.
Top sales people use stories to build rapport with their customers, persuade and move a sale to conclusion - and you can learn too!
In this workshop you will learn:
A framework for telling an engaging sales story --- How to add emotion and interest to your stories and how to choose your story hero --- How to communicate your personal and corporate values --- Your “who am I” story which explains why you do what you do --- Your “who have I helped” success story ----an appreciation for the art of listening and how to prompt stories from your future customers.
Maximum ten per class to facilitate learning
You also get to practise your stories at six monthly post-workshop story sharing practise webinars
See details of our Money Back Guarantee here
"Mike did a fantastic job teaching how to structure a story to make the desired impact on your target group. Within the group of participants we effectively learned how different ways of telling a story changed the dynamics in a conversation and potential outcomes.I can really recommend this training for executives wanting to improve their engagement skills with key customers."
Fabian Seibold, Business Strategy Adviser, Deloitte Private