$480 – $680

Build a world-class sales and marketing channel

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Location

Location

Barangaroo Reserve

Hickson Road

Barangaroo, NSW 2000

Australia

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Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

EXCLUSIVE WORKSHOP LIMITED TO 12 PARTICIPANTS

Course overview:

This course is a complete end to end training on how to design and fill up your sales and marketing funnel and close high quality customers on mass. The instructor Robert Coorey, MBA, is one of the world’s leading digital marketing experts. He has successfully generated tens of thousands of leads through little known and unusual marketing strategies. The strategies covered work extremely well in B2C and B2B businesses.

You will develop:

  • The ability to create premium content, quizzes, strategy sessions, video sales letters and webinars to generate bucket-loads of new leads and clients.
  • Tactics to generate leads on low budgets.
  • An understanding of little-known strategies to improve the performance of every sales and marketing funnel.
  • The ability to scale-up lead generation with paid advertising on Google, Facebook, LinkedIn, YouTube and other platforms.
  • Tactics to qualify leads and improve your customer acquisition cost.
  • An understanding of how to predictably convert leads to sales over the phone or in person.
  • The ability to scale an optimised sales team.

This workshop is suitable for:

  • Entrepreneurs, operations or sales managers who want to improve the performance of their sales funnel. The tactics taught in this workshop are designed to generate leads and close deals online, over the phone and in person.


About the instructor:

"One of the most influential online marketers around the globe."​ (The Huffington Post)

"An online marketing guru."​ (Fast Company)

Robert Coorey, MBA is well-known as the "go-to"​ guy when you need to build world-class sales and marketing funnels. Robert is an expert at lead generation, generating tens of thousands of consultation leads and placing tens of thousands of people into live events, executive briefings and webinars. Robert is a #1 Best-Selling Author, Keynote Speaker and wildly successful marketer. Recently listed by Startup Australia as one of Australia's Top 50 Entrepreneurs. Robert enjoys regular media appearances, delivers engaging keynote speeches and has been featured on TV and radio for expert commentary on business and marketing.


Course curriculum

Module 1: Finding your starving crowd

  • Zero in on your ideal client
  • Find their pain points
  • Create your own “Category of one” - a blue ocean with no competitors
  • Do you have the right pricing structure?
  • Run a new product launch

Module 2: Entrée: Little-known positioning strategies to create perception of industry leadership

  • Case study marketing
  • Third party authority
  • Appearing as a guest expert on premium podcasts and media websites

Module 3: Main course: Building a sales funnel

  • Live events and webinars
  • Downloadable Premium content
  • Survey funnels and quiz marketing
  • Free consultations and strategy sessions
  • Video sales letters

Module 4: Dessert: Driving large scale, high volume leads

  • Strategies for B2B and B2C
  • Free and low-cost strategies: Search Engine Optimization, Joint ventures, sponsors, affiliates, and partnerships, LinkedIn profile and connection optimization, Manual outreach, Email marketing
  • Scaling up with Paid advertising strategies: Google advertising, Facebook advertising, LinkedIn advertising, Twitter advertising, YouTube advertising, Native advertising, Direct media buying, Retargeting

Module 5: All you can eat: Predictably converting the leads into sales

  • How to structure your sales team for maximum efficiency
  • Qualifying the Lead into a Booked Meeting: Qualifying process to work with decision makers
  • Going from Qualified Meeting to Closed Sale: How to run the sales meeting, Strategies to build urgency and close the deal


Workshop logistics:

This one-day workshop is limited to twelve participants, enabling us to focus on your business. Robert delivers the course in person, weaving in real-life examples from his time generating leads and building sales and marketing funnels for a number of clients. This course contains a lot of discussion, as well as individual and group exercises. At the end of the course you will walk away with a very clear digital sales and marketing strategy. This workshop is intense: from 9 am– 5.30 pm with short breaks. Sydney workshops are held in an awesome boardroom in the Sydney CBD. Lunch morning and afternoon tea is provided.

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Date and Time

Location

Barangaroo Reserve

Hickson Road

Barangaroo, NSW 2000

Australia

View Map

Refund Policy

Refunds up to 7 days before event

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