Brisbane, Business Women Australia: Brand and Marketing in the Digital Age
Event Information
Description
Join two experienced marketing strategists; Amy Ward and Noelle Greenwood for a round-table discussion on the strategies and impacts of brand and marketing in this age of digital experience.
The essence of your organisation's brand and digital footprint is manifested by the way the market engages with your reach online. Digital impact and influence can often dictate the success of any business. Building, promoting and protecting your brand across the digital landscape requires social responsibility and brand accountability in this digital age. Brand marketing is more competitive than ever. Join the conversation and consider the strategic and tactical implications for your brand in the digital age.
This round-table will be facilitated by Amy Ward at OTM. Noelle will share with us her recent experiences in building and successfully growing ethical superannuation brand, Future Super where she held Chief Marketing and Digital roles.
This intimate boardroom event is designed for CEO's, CMO's, Marketing Directors, Customer Experience Managers and Business Owners. A light lunch will be provided.
Numbers are limited to 14, so be quick to register.
Special Offer for the BWA community:
Amy Ward, Director of The OTM Group has developed a special co-working offer for BWA members at The Space @ OTM 199 George Street.
Ask Amy about this and check out the space HERE.
About Amy Ward
Amy Ward is the Founder and Managing Director of The OTM Company, a successful management, strategy and brand consultancy. Her professional experience spans commercial organisations, government and not for profits. For more than twenty years she has worked with complex and innovative B2B, B2C and public sector programs across diverse industries such as information technology, eHealth, primary health and community care, telecommunications, mining and resources, management consulting, process control, integrated transport, geospatial, sustainability, retail (online) and more. In addition to her commercial interests, Amy offers expertise as a mentor and as an advisor in a volunteer capacity. This includes as a former board director for Communify, an advisor for the Brisbane City Council Inclusive Brisbane Board, Professional Advice Alliance and a mentor for the Queensland Government’s Mentoring 4 Growth program.
About Noelle Greenwood
Noelle is a Strategic and Digital Marketing Specialis with OTM, and a creative and innovative leader of high-performing marketing teams. She drives human-centred communication strategies to achieve results and has deep expertise in digital strategy and execution, brand management and multi-channel growth marketing. She knows how to run agile and sprint methodologies, data-driven marketing and storytelling to drive brand recognition. Noelle will share with us her recent experiences in building and successfully growing ethical superannuation brand, Future Super where she held Chief Marketing and Digital roles.
About Business Women Australia
BWA brings together business women from all sectors, industries and states;
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business owners and entrepreneurs
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executives and managers
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professionals
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women on boards
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emerging leaders
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women who desire growth and high level connections
Business Women Australia is focused on key areas of development;
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Leadership
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Business Improvement
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Personal & Professional Growth
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Connections & Friendship