$99 – $1,070

Blend: Tourism + Wine Celebration

Event Information

Share this event

Date and Time

Location

Location

Josef Chromy Wines

370 Relbia Road

Relbia, TAS 7258

Australia

View Map

Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description


Tasmania's world-beating Tourism and Wine sectors represent two of our State's great success stories.

The parallels between our two sectors are striking; we are both made up by small passionate owner-operators, and committed larger operators, working together on strengthening Tasmania's brand as a visitor destination and a wine producer of high quality.

We also each face challenges in managing volume and maximising yield, while protecting what makes our products and experiences so special and unique in the world.

The Tasmanian tourism and wine sectors are also increasingly invested in one and other. Wine is now a major visitor drawcard to Tasmania and especially our regional areas, while visitor growth brings more customers directly to the cellar door.

To celebrate and consider the future of Tasmania's burgeoning Wine Tourism Sector, TICT and Wine Tasmania invite our industry friends to join together for our inaugural 'Blend'' - a celebration of wine tourism.

Blend outstanding wine, fine food and insightful conversation in the stunning surrounds of the iconic Josef Chromy Wines.

Featuring guest speakers:

  • Peter McAtamney from Wine Business Solutions on the benefits of wine-based tourism to a region, using examples from South Africa and New Zealand.
  • David LeMire MW, Sales & Marketing with Shaw & Smith will be presenting a real life example of a wine business that has focused on cellar door and direct wine sales, including different experiences / events and maximising spend by cellar door visits.

TICT and Wine Tasmania will also be launching their inaugural joint Action Plan for Growing Tasmania's Wine Tourism Sector.

This is a gathering for all who are aspire for Tasmania to emerge as one of the world's premier wine tourism destinations. If you are a tourism business in a region where wine is an important drawcard, or if you are a cellar door looking to grow your visitor numbers and direct sales, join for a 'blending' of tourism, wine, tips and insights.

Share with friends

Date and Time

Location

Josef Chromy Wines

370 Relbia Road

Relbia, TAS 7258

Australia

View Map

Refund Policy

Refunds up to 7 days before event

Save This Event

Event Saved