Attracting the Right Customers

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Event Information

Location

Location

Workshops delivered face-to-face or online

Various locations

Western Australia, WA 6000

Australia

Sales Have Ended

Ticket sales have ended
Bookings for this session have now closed. Please check dates of future events.
Event description
Create a brand and marketing messages that will attract people who are looking to buy what you are selling.

About this Event

Please note: this event is run by the Small Business Development Corporation for small business owners in Western Australia only.

Attracting the right customer is a challenge faced by many small business owners, especially when you consider how much competition there is for people’s attention. This workshop will help you create a brand and marketing messages that will attract people who are looking to buy what you are selling. 

This session covers:

  • Identifying the right customers;
  • Creating a credible and attention grabbing brand;
  • Demonstrating to your customers that you get them and have the solution to their problem;
  • Using testimonials and reviews to increase sales/conversions;
  • A four-step marketing formula to help you attract customers;
  • How to regularly review your brand and ideal customer.

This topic is for people at any stage of business.

The facilitator for this session, Stirling Business Association, provides support, learning and networking for business owners in and around the Stirling community. Their presenter of this topic has more than 25 years of experience in coaching, mentoring, educating, and consulting and creates strategies on how to learn new skills, identify challenges, gain clarity and create success.

This session is presented by the SBDC, the only agency in the Western Australian Government dedicated to helping small business. In fact, we've been providing practical support to small business owners for more than 30 years.

Important booking information

You are limited to two tickets per booking (you can of course make more than one booking).

We will be emailing you with important information on how to find workshop locations and what you need to bring, if it is a face-to-face event. If you are attending an online workshop you will receive instructions and a link on how to join and important information to ensure your device is suitable. Therefore, if you are booking for more than one person, please ensure you provide each person's email address.

To book for larger groups, please contact us on 133 140.

You can cancel your booking up to 24 hours before the workshop starts. Even for free sessions we would appreciate you cancelling if you cannot attend so another small business owner can take your place. For paid sessions, no refunds will be issued within 24 hours of the scheduled start time.

Additional information for online workshop sessions

Please check your computer's suitability for online workshops, including its sound quality, browser, internet bandwidth and speed and video plugins (if required) before the start of the online workshop session. Camera and microphone capabilities are recommended to interact with online workshops.

Our online workshops are run as live, interactive sessions, similar to the format of our face-to-face sessions. For this reason, there is a limited number of tickets per session so our presenters can adequately interact with, and respond to, attendees. Recordings of these live sessions are not available if you do not attend the live event time.

Additional information for face-to-face workshop sessions

No, you don't need to bring your printed ticket.

We value inclusion for clients requiring disability access and our workshops are delivered in a variety of buildings and locations. If you would like further information about accessing a particular workshop please use the contact button at the end of this page to send us your query.

Location

Workshops delivered face-to-face or online

Various locations

Western Australia, WA 6000

Australia

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