The AI Business Case: Moving from Proof-of-Concept to Profit

In the rush to "do something with AI," many senior leaders find themselves stuck in a cycle of endless pilots that never reach production. The gap isn't the technology; it's the business case.

In this masterclass, Tooba Jalalidil draws on experience as an AI Architect Manager at Accenture and the co-founder Seekario.ai to strip away the jargon. We will explore how to stop chasing "shiny objects" and start identifying high-impact AI initiatives that align with core business strategy. 

This session provides a rigorous, senior-level framework for evaluating the viability, ROI, and ethical risks of AI, ensuring your next initiative moves forward with momentum instead of hesitation.

Key Takeaways:

• The "North Star" Filter: How to identify which 5% of AI use cases are worth your budget and attention.
• Beyond the ROI Spreadsheet: Evaluating "Hidden" AI costs including data readiness, change management, and technical debt.
• The Stakeholder Bridge: How to translate technical AI potential into a language the Board and CFO will greenlight.
• The AI Viability Scorecard: A practical "Go/No-Go" framework to stress-test your AI ideas for commercial and ethical readiness in minutes.

About Tooba Jalalidil

Tooba is a Manager at Accenture, where she leads the design and delivery of Generative AI solutions, and the Co-Founder of Seekario.ai, where she democratises AI for job seekers and helps them optimize their job search.

She combines enterprise rigor with startup agility, bringing over a decade of experience in AI, ML, and data strategy to drive responsible innovation. Beyond the world of neural networks and startup growth, Tooba is a passionate advocate for diversity in STEM and an active mentor, dedicated to empowering the next generation of leaders across the technology community.

Event details

Location: Online via Webex

Date: Thursday 28th May @ 5:00pm - 6:00pm AEST

WID Members: Free with membership

Non-Members: $30 + Fees/GST

This event is free to all Women in Digital Members who have an active membership with Women in Digital. You can learn more about our Membership Packages here.

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A recording will be shared after the event for registers.

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