$125 – $150

'Ahead of the Game' - sport short course

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Location

University of the Sunshine Coast Sports Stadium

Sippy Downs Drive

Sippy Downs, QLD 4556

Australia

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Refund Policy

Refund Policy

Refunds up to 1 day before event

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Event description

Description

Sports Marketing and Media: how to create and manage your athlete brand

Topics covered in this course include;

  • What is branding?

  • The importance of branding

  • Building and positioning a brand

  • What your brand says about you

  • How to develop a media profile?

  • What makes a sports story?

  • What journalists look for in coaches and athletes

Morning tea is included.

About the Presenters

Dr David Fleischman is a Lecturer in Marketing at USC. David has been working to help develop the USC HP student-athlete experience brand. His sport background includes a swimming scholarship to the University of Georgia in the U.S., where he competed at the national level. David also has elite swim coaching experience, working with national and international (including Olympians) swimmers at the top club and university levels in the U.S. He has also periodically worked with the USC Spartan Paralympic swim squad.

Dr David Fleischman

Dr Peter English is Lecturer in Journalism at USC. He is also a sports journalist who has written for numerous Australian and international publications over two decades.

Dr Peter English

FAQs

How can I contact the organiser with any questions?

Email: engagement@usc.edu.au


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Date and Time

Location

University of the Sunshine Coast Sports Stadium

Sippy Downs Drive

Sippy Downs, QLD 4556

Australia

View Map

Refund Policy

Refunds up to 1 day before event

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