$99 – $129

Advancing The Art & Science Of Experience Melbourne

Event Information

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Date and Time

Location

Location

Hawthorn Arts Centre

360 Burwood Road

Chandelier Room

Hawthorn, VIC 3122

Australia

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Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

CXI SEMINAR SERIES

ADVANCING THE ART & SCIENCE OF EXPERIENCE

In an increasingly competitive business environment, brands need to be able to develop, deliver, and determine the relevance of experience as a competitive advantage. To aid business strategy and decision-making, Swinburne Business School has launched the Customer Experience & Insight (CXI) Research Group.

CXI works with organisations and brands to generate powerful insights that inform optimal experiences, innovations, and strategies. Our four domains of experience research and insight span retail, services, sports, and health. Offering a unique blend of commercial relevance with academic acumen, CXI works with industry to advance the art and science of experience.

COMPETING ON CUSTOMER EXPERIENCE IN 2018

CXI Seminar Series is a bi-annual seminar series of inspiration and insight aimed to assist brands discover, design, deliver, and develop experience-driven strategies. The inaugural CXI Seminar, and official launch of the CXI Research Group, will be held in Melbourne (13 March 2018) and Sydney (14 March 2018).

Presentations are as follows:

  • Innovating the Customer Journey: Associate Professor Sean Sands, CXI Co-Director, will present highlights and case studies from some of the most innovative global brands, highlighting the latest tech, stores and innovations from NRF’s Big Show conference.

  • Inspiration for Experience Transformation: Guest presenter, Professor Alexis Mavrommatis from EADA Business School, Barcelona, will present best-in-class examples of how global brands are competing in increasingly saturated markets and discuss how retail innovators are challenging the status-quo.


COST

  • Early Bird - $99 (Available until 9 February)

  • Full Individual Registration - $129

  • Corporate Registration Table (10) - $1,000


We can't wait to see you there!

The CXI Team

cxi@swin.edu.au

**************************

FAQs

What are my transport/parking options for getting to and from the event?

If driving or arriving by taxi: Parking can be found behind the centre off Kent Street. Additional parking is also available a short walk from the Centre off Grace Street and off Wakefield Street. Please note, restrictions apply.

If arriving by public transport

The Hawthorn Arts Centre is walking distance from Glenferrie Train Station and is also accessible via the tram No.16 Melbourne University to Kew.

How can I contact the organiser with any questions?

Please contact Kristy Horne, Membership & Research Support Officer for any queries or questions.

khorne@swin.edu.au

03 9214 5961

What is the refund policy?

7 days: Attendees can receive refunds up to 7 days before event start date.

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Date and Time

Location

Hawthorn Arts Centre

360 Burwood Road

Chandelier Room

Hawthorn, VIC 3122

Australia

View Map

Refund Policy

Refunds up to 7 days before event

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