2030 Movement: Will Influencer Marketing Still Reign In 2030?

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As influencer marketing becomes one of marketer's strongest tools learn why it's important to adopt this marketing tool.

About this event

This event is part of The 2030 Movement, a free two-week online festival for the next leaders and innovators in tech. Head to to see the full schedule.

Over the last few years brands have shifted focus towards activating, influencers, micro-influencers and even now AI influencers that have niche audiences that they can speak to with highly relevant content. The marketing super tool has shown it's potential to increase businesses' brand exposure, revenue and sky rocket smaller companies onto a global stage.

Join our brand experts for an event that looks to unpack & deep dive into the Influencer marketing trend and show how this key tool will still reign in 2030.

The power of peer to peer/word of mouth marketing has never been more prevalent! Understand how this trend has evolved and how you can leverage influencer relationships to achieve great results for your product or business.

This class is ideal for marketers, brand managers, content creators, business owners, and entrepreneurs!


  • How influencer marketing became one of the strongest marketing tools in the game
  • Why brands should adopt this marketing strategy
  • What new rules have been made for marketers
  • The impact of technology on influencer marketing

Our Speakers:

  • Evangeline Leong | CEO & Founder, Kobe Global Technologies Pte Ltd
  • Nisarg Shah | CEO,
  • Sharyn Smith | Social Soup Founder/Chairperson & AIMCO Guiding Council
  • Zacchary Bird | Cookbook Author & Content Producer
  • [Moderator] Jazz Giuliani | Editor, Marketing Magazine

Our Partner:

  • Kobe: Kobe is an influencer specialist based in Singapore, the 1st and only company that delivers consumer-first social media marketing campaigns. Enabled by patented AI technology to deliver influence for more than 500 brands such as McDonald's and Coca Cola, Kobe offers access to 100m eyeballs with 6,000 content creators across Southeast Asia. Kobe has received global recognition as "Gold, Influencer Agency of the Year 2020" and official Facebook, Instagram and Tik Tok partners. We are the curator of good influence, not for influencers, nor for advertisers. But for the followers, target audiences and end consumers who consume content.
  • Social Soup: Social Soup has pioneered the influencer marketplace for 10 years and conducted 500+ influencer campaigns, giving us unparalleled experience spanning a vast number of categories from beauty, FMCG, banking, alcohol, technology, and pharma - along with many not for profit organisations.

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Organiser General Assembly

Organiser of 2030 Movement: Will Influencer Marketing Still Reign In 2030?

General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.



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