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the defining edge seminar series - Sept
Monthly Event - First Wednesday of every month: 12:30 PM to 2:15 PM (EST)
pay by session or if you pay for the whole series you will receive all notes so that you can build on each event as you go.
* Do you know what your business card is worth?
* Do you know the average lifetime value of each of your customers?
* Do you know what the seven deadly creatures are?
* How do YOU feel when you go unthanked?
* Does your personal brand talk the same language as your professional brand?
* The cost of retention of a client/customer is 10% the cost of acquiring a new one
* 5% improvement in customer retention equals 25% - 85% improvement on profitability * 68% of customer defection is because of perceived indifference
If you would like to learn how to enhance key aspects of your marketing join Christine Hepburn and Celine Egan to create a personalised appreciation marketing strategy for your business. Numbers will be limited
BUILDING SELECTION CENTRE - YORK ST
Networking from 12.30pm - start at 12.45pm This series is a hands on learning environment designed with your specific outcomes in mind